Potters Resorts has been named the best holiday park in the UK, according to a Which? survey.
The all-inclusive destination beat household names to the top of the table with a customer score of 87%.
Pontins came in last place, with the popular Butlin’s also placing in the bottom five.
More than 1,700 people were asked about their experiences at holiday parks in the last two years, with each ranking their stays on 11 criteria including cleanliness, value for money and quality of facilities.
Which? then calculated an customer score based on overall satisfaction and value for money.
Visitors awarded Potters the full five stars for the variety of free facilities on offer, the quality of facilities, and the quality of the entertainment and communication.
It was awarded four stars for overall customer service, food and drink, value for money and quality of accommodation.
Pontins, founded in 1946, took last place with a customer score of 56%.
It scored a run of two-star ratings for customer service, quality of accommodation, cleanliness, variety of free facilities, quality of facilities and activities, food and drink and value for money.
Its highest score of three stars was for communication and the quality of entertainment.
Sky News has contacted Pontins for comment.
You can see how the holiday parks were rated in the table below:
Longstanding rival Butlin’s also found itself in the bottom five, with a customer score of 67%.
Guests at Butlin’s rated customer service two stars, it received three stars in key categories including quality of accommodation and cleanliness, and four for the quality and variety of children’s activities and entertainment.
“As the home of entertainment, it’s brilliant to see that we’re scoring highly when it comes to activities and entertainment,” a Butlins spokesperson said.
“It is disappointing to see that some scores are lower but would like to reassure guests that we’re investing in these areas to offer a better holiday experience.”
Centre Parcs, the most visited holiday park, came in slightly higher at 69%.
Survey respondents reported spending an average of £76 per person per night, making it the most expensive option not to include food or drinks in the price.
A spokesperson for Center Parcs said: “We are proud of our consistently high guest satisfaction scores and over 60% of guests will go on to make another booking with us.
“Our guests demand a high-quality experience and each year we invest tens of millions of pounds improving our villages to ensure we meet their expectations.”
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