Sydney, Australia – Global freelancing marketplace Freelancer.com has announced the promotion of Marko Zitko as its director of marketing and communications. In this newly created role, Marko will head up all brand marketing, communications and investor relations for Freelancer globally.
Since joining in 2022, Marko has played an integral role in leading Freelancer’s public relations and communications department. In his three years at the company, he achieved record highs for total media coverage, growing year-on-year ten-fold and developing strong media relations across global publications.
Marko also had led several brand marketing and content initiatives since taking over the marketing department earlier in the year.
Marko has worked in public relations and marketing for over seven years. He initially joined Freelancer in January 2022 as its communications manager. Marko was promoted in May 2023 to take over investor relations for Freelancer Limited and its subsidiaries, and then again in December 2023 to lead marketing as the senior marketing and communications manager.
Prior to joining Freelancer, Marko worked at WE Communications Australia where he progressed to a senior account manager level managing key enterprise technology and consumer technology clients, including Adobe Creative Cloud, GIGABYTE, Sony Mobile and UiPath.
Speaking on his promotion, Marko said, “I’m thrilled to continue growing at Freelancer with the new role as director of marketing and communications. It’s an exciting time at the company, especially with the improvements the team is making on the product side and the ways AI is elevating the talent on the platform.”
He added, “It’s never been easier to start a business and I’m reminded of this everyday seeing clients all around the world making their dreams real. From a marketing and comms perspective, our team will be focusing on refreshing the Freelancer brand and exploring new, innovative ways to tell our story globally.”
Meanwhile, Matt Barrie, chief executive at Freelancer.com, commented, “Marko’s promotion reflects our commitment to innovative marketing strategies and strengthening our global communications approach. His track record of elevating our media presence and strategic communications makes him the ideal leader to drive our marketing efforts forward.”
Source: Freelancer.com Archives – MARKETECH APAC
