Browsing: Marketing
Pioneering brand experience agency Sparks, a Freeman company, has today unveiled a new EMEA network to further strengthen its global…
What is the difference between launching a brand in today’s digital era versus earlier? In the digital era brands can…
LinkedIn has launched its own version of connected TV (CTV) ads, while also adding a new way to promote live…
Artificial intelligence is a hot topic in every business and household today. While AI was first developed in the 1950s,…
This year, the Marketing Derby Food and Drink Awards feature 11 categories, which have been designed to allow as many…
The inaugural Remarkable Marketing Awards recognised 20 experts across the industry recently at a glittering awards ceremony at the Europa…
Assistant Professor Chris Nelson co-authored research in Industrial Marketing Management on how salespeople should try to understand and adapt their…
LinkedIn’s announced some new technical updates for its ad tools, including a new Conversions API, improved website actions tracking (via…
Social media managers are regularly asked to take on a number of different roles, based on the evolution of platforms,…
For the fifth year in a row, Pipedrive surveyed salespeople, founders and CEOs to craft a report that encapsulates the…