Author: admin

“How do podcasts make money?” is a legitimate question to ask yourself as you pour time and resources into creating a show. If you want to do it seriously, finding a way monetize podcast content you create will allow you stay consistent long term. In this post, we’ll go over 20 different strategies to monetize a podcast to help you get started. Updated for 2020, we sourced advice from successful podcasters, industry veterans, and newbie hosts on how they monetized their podcast. Ready to make your first $100 as a podcaster? Download this PDF cheat sheet to learn our top…

Read More

Freelancing is an attractive proposition. Many SEOs get their start freelancing because the material barrier to entry is quite low, and there’s a high demand for the services. If you’re good at what you do, you can earn high rates as an SEO consultant. Freelancing is also an excellent path into a career by virtue of the direct hands-on experience with client websites. According to the World Bank, there are 1.57 billion self-employed people in the world, which is 46.6% of the global workforce. Freelance is growing in popularity. According to Remote’s 2022 survey, 28% of employees in the US…

Read More

Photo taken by freepik In today’s rapidly evolving digital landscape, video has emerged as a cornerstone of effective marketing strategies. With 91% of businesses incorporating video into their marketing efforts in 2023, it’s clear that this medium has become indispensable. But what makes video such a powerful tool in digital marketing? The shift towards video marketing isn’t just a trend; it’s a reflection of consumer preferences and the dynamic nature of online engagement. Videos, whether they’re live-action, animated, or screen recordings, offer a unique blend of visual and auditory elements that can convey messages more effectively than text or images…

Read More

Morsa Images/Getty Images essional expenses, and some offer generous rewards and perks.;When choosing a business credit card, it’s important to budget for an annual fee, review top rewards categories, and determine if the card will actually benefit your business.;Freelancers who rely solely on freelance income may benefit from using a business credit card, but it’s important to compare different options before choosing one.” colors_variant=”blue”] If you’re one of the many Americans who freelance or own your own business, you might find a business credit card a useful addition to your wallet. They are a great financial tool for separating your…

Read More

This is the published version of Forbes’ CMO newsletter, which offers the latest news for chief marketing officers and other messaging-focused leaders. Click here to get it delivered to your inbox every Wednesday. Advertising in big events like the Super Bowl, if done right, can give a huge jolt to a company’s exposure and brand recognition. Shopping app Temu seemed to meet that objective with flying colors. With a colorful animated ad featuring a sprightly jingle (which is also an earworm), the company immediately got noticed. What also made viewers take notice was the multiple times the ad played during…

Read More

Just when you thought the differentiation of influencer marketing was complete, a new form is adding virtual sugar to the hype: AI model influencers. These characters created using generative AI are set to revolutionize the influencer business. As flexible, fast and cost-effective as virtual creators are, it is hardly surprising that more and more brands want to work with them. Virtual models have been around for some time, and access to AI image tools such as Midjourney has made it possible for non-professionals to create virtual characters, which has led to a sharp rise in AI creators. AI technologies are also…

Read More

(Photo Credit: Photo 30750982 © Ruslangrumble | Dreamstime.com) By Nathaniel Leigh RCMP Mar 25, 2024 | 1:17 PM Alberta RCMP is participating in Alberta Community Crime Prevention Association’s Fraud Prevention Month. Mounties are sharing information and resources to help you protect yourself from mass marketing and phone scams like fraudulent telemarketers, mass mail outs and work from home scams. They are sharing tips to remind residents to not provide any personal information to unknown callers, learn the warning signs of caller ID, email, and website spoofing, and to keep in mind you have a right to say no to any…

Read More

<”h2″ class=”KeyTakeaways-title type-heading-four mb-6″> ”Keyessional expenses, and some offer generous rewards and perks.;When choosing a business credit card, it’s important to budget for an annual fee, review top rewards categories, and determine if the card will actually benefit your business.;Freelancers who rely solely on freelance income may benefit from using a business credit card, but it’s important to compare different options before choosing one.” colors_variant=”blue”]If you’re one of the many Americans who freelance or own your own business, you might find a business credit card a useful addition to your wallet. They are a great financial tool for separating your…

Read More

Freelancing has become hot. Work platform Upwork found that last year, freelancers made up 38% of the U.S. workforce — 64 million of us did freelance work in 2023 (up 4 percentage points from 2022, to boot). We must be onto something — and indeed, freelancing comes with great perks. Unfortunately, it also comes with drawbacks. Here are three you should know about, as well as how to manage them.1. No paid time offAdmittedly, I wasn’t always privy to loads of vacation time in my non-freelance jobs — tiny nonprofit museums aren’t exactly known for their employee benefits. But even…

Read More

By Shiva Bhavani Influencer marketing is not a new concept, but it has evolved significantly in the past few years. Influencer marketing is the practice of collaborating with individuals who have a large and engaged following on social media platforms, such as Instagram, YouTube, TikTok and others, to promote a brand, product, or service. Influencer marketing can help brands reach new audiences, increase brand awareness, generate leads and drive sales. According to a report by Influencer Marketing Hub, the influencer marketing industry was expected to grow to approximately $21.1 billion in 2023, and to reach $69.92 billion by 2029, at…

Read More