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YouTube’s TikTok competitor, Shorts, is becoming a more significant part of the company’s monetization program. The company announced that a quarter of channels in its Partner Program are now earning money from the short-form videos.The milestone comes a little more than a year after YouTube ad revenue with creators making Shorts. YouTube says it currently has more than 3 million creators around the world in the Partner Program, which would imply the number of Shorts creators making money from the platform is somewhere in the hundreds of thousands.Because ads on Shorts appear between clips in a feed, revenue sharing for…

New York CNN  —  YouTube says hundreds of thousands of creators are now earning a paycheck from posting short-form videos on the platform, as it ramps up its race to compete with rivals like TikTok and Instagram. It hasn’t been cheap: the Google-owned platform is shelling out tens of thousands of dollars to some of its top Shorts creators — like beauty influencer Sydney Morgan — every month. YouTube began offering creators a share of ad revenue for Shorts last year as its TikTok copycat feature struggled to stand out in the fiercely competitive landscape of online short-form video. Now, more…

It’s still early, but we’re starting to see creators’ passion pay off – since introducing revenue sharing on Shorts last year, more than 25% of channels in YPP are now earning through this revenue stream.The beauty of YouTube is that creators have the opportunity to succeed both creatively and financially. We’re now seeing that of the creators who joined YPP by meeting the Shorts eligibility thresholds, more than 80% are now also earning through other YPP monetization features on YouTube, be it longform advertising, fan funding, YouTube Premium, BrandConnect, Shopping and more. This means that Shorts is opening the door…

YouTube Shorts have only been around for a little while now, but they’re a big deal, and making money for over 25% of channels in YouTube’s Partner Program. In a post today, YouTube offers insights into how revenue sharing is going with Shorts. YouTube’s TikTok competitor has grown significantly since its launch in 2021, and it introduced revenue sharing in early 2023. In the year since, things have apparently gone quite well. YouTube says that Shorts are now driving revenue for more than 25% of creators participating in the YouTube Partner Program. YouTube explains: It’s still early, but we’re starting…

Mar 29, 2024 11:26:00 YouTube has announced the ability to set short videos as members-only content. In addition, it has been reported that the total number of short video views per day has reached 70 billion, and that 25% of YouTubers who earn money earn money from short videos.Sharing your passion on YouTube pays off: An update on Shorts revenue share – YouTube Bloghttps://blog.youtube/inside-youtube/shorts-revenue-sharing-update/ members-only Shorts are HERE ????????Shorts are another way to reward your biggest fans with members-only content. think members-only behind the scenes, Q&As, & more!learn about this easy-to-offer perk ➡️ https://t.co/S8dnPjSm6c #YouTubePartnerProgram — YouTube Creators (@YouTubeCreators) March…

Counterterror probe launched after prominent Iran International journalist stabbed outside London home LONDON: A prominent Iranian journalist was stabbed as he left his London home on Friday, police confirmed. Pouria Zeraati, host of the “Last Word” program on the Iran International TV network, suffered knife wounds to multiple parts of his body. He was taken to hospital where his condition remains stable. London’s Metropolitan Police said it was conducting an investigation into the incident. A spokesman for the Met’s Counter Terrorism Command said it was leading the inquiry and it is understood that MI5 has been informed. “While we are keeping an open mind, given the occupation…

YouTube Shorts has become a major participant in the constantly changing online content creation scene by providing producers with new opportunities for engagement and revenue. According to recent statistics, many of YouTube’s paid producers are currently utilizing the Shorts feature, highlighting the tool’s expanding popularity and potential for generating income. Furthermore, the latest statistics released by YouTube claim that Shorts is currently generating revenue for about 25% of its compensated artists. With the introduction of the short-form video format in response to the growing popularity of platforms such as TikTok, this number demonstrates the format’s quick acceptance and success. With over…

The Glasgow Willy Wonka debacle has once again shown us that customers can find themselves let down by event promises that are adorned with attractive images. The event promised an immersive Willy Wonka experience where visitors could spend the day in a mythical chocolate fantasy land and even meet Willy Wonka himself and a cast of characters. The event proved to be exceptionally disappointing and hosted in a warehouse with sparse decorations and no chocolate! Customers have taken to social media to complain about their poor experience. Whilst it is not unusual for events to not live up to their…

The Gist Sam Altman’s bold prediction. Sam Altman, CEO of OpenAI, asserts that artificial general intelligence (AGI) will dramatically transform marketing, with 95% of tasks currently performed by marketing agencies, strategists and creative professionals being handled by AI. Marketing and AI integration today. While Altman’s vision seems futuristic, the integration of generative AI into marketing tasks is already underway. Concerns and challenges ahead. Despite the potential of generative AI in revolutionizing marketing, there are significant concerns related to data privacy, cybersecurity, intellectual property protection, authenticity, brand standards adherence and potential job loss. Goodbye, marketing. Hello, AI. Or AGI. OK, that’s totally dramatic. But…

Discover the most recent and relevant industry news and insights for fashion professionals working in marketing, to help you excel in your job interviews, promotion conversations or simply to perform better in the workplace by increasing your market awareness and emulating market leaders.BoF Careers distils business intelligence from across the breadth of our content — editorial briefings, newsletters, case studies, podcasts and events, as well as the exclusive interviews and conversations we have with experts and market leaders every day — to deliver key takeaways and learnings in your job function.Key articles and need-to-know insights for marketing professionals today:1. Unpacking…