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Advertising your brand’s content on YouTube is a way to reach billions of people every month – 2.5 billion to be exact. This network is powerful because you can appear on YouTube and Google, Yahoo, Bing, and YouTube Shorts. With the craze of short-form video content, YouTube Shorts ads allow you to tap into an engaging audience. From our 2024 Short-Form Video Study, we analyzed YouTube Shorts, TikTok videos, and Instagram and Facebook Reels to see which short-form videos are more impactful. The data found that Shorts have the highest engagement rate, at 5.91%. YouTube Shorts is the number #1 short-form…

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By Sharon Donovan, American Cities Fellowship: New Orleans Cracking the code to successful freelancing in a market freefall Moderator: Sandra Lamb, independent journalist Katti Gray, independent journalist Jyoti Madhusoodanan, independent journalist, AHCJ Civic Science Fellow Wudan Yan, independent journalist Persistence, persistence and more persistence is crucial to thriving in a murky economic freelance market, agreed panelists and respondents to a survey on the challenges freelancers face today. During a panel at Health Journalism 2024 last month, moderated by Sandra Lamb, supplemented survey responses from other AHCJ freelancers about survival strategies. While persistence pays off over the long term, saying “no”…

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Scarlett Johansson ‘shocked’ by AI chatbot imitationImage source, Getty ImagesImage caption, Scarlett JohanssonArticle informationAuthor, Matt MurphyRole, BBC News21 May 2024Hollywood star Scarlett Johansson has said she was left “shocked” and “angered” after OpenAI launched a chatbot with an “eerily similar” voice to her own. The actress said she had previously turned down an approach by the company to voice its new chatbot, which reads text aloud to users. When the new model debuted last week commentators were quick to draw comparisons between the chatbot’s “Sky” voice and Johansson’s in the 2013 film Her. OpenAI said on Monday that it would…

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The Pound Sterling slides below 1.3000 against the US Dollar as UK Average Earnings decelerated in the three months ending in May. UK labor market reports the addition of fresh payrolls against a severe drawdown in the three months ending in April. Rising expectations for Fed rate cuts in September have weighed on the US Dollar. The Pound Sterling (GBP) exhibits a subdued performance against its major peers in Thursday’s London session. The British currency drops as United Kingdom (UK) Average Earnings data, a key measure of wage growth that fuels inflation in the service sector and has been a major…

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The European Commission is reportedly looking into whether Google’s generative artificial intelligence (AI) deal with Samsung keeps other companies’ chatbots off Samsung smartphones. The antitrust regulator is asking industry participants about the deal and could use what it learns to build a case against the companies, Reuters reported Wednesday (July 17). The effort centers on a deal in which Google’s Gemini Nano AI model will be embedded in Samsung’s Galaxy S24 series smartphones, according to the report. A request for information sent by the European Commission to industry participants asks them if the deal limits the amount of other generative…

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Byron and Lena-Winslow played in the IHSA Class 3A and Class 1A state football finals last fall.Of course they did. They are Rockford’s two greatest sports dynasties, with Byron smashing every record for state dominance this year — outscoring teams 823-94 — and Le-Win taking six of the last dozen 1A state titles before slipping to second last year.But both schools are much more than that. Every school is much more than that. Because the IHSA is so much more than that.The IHSA is known for its sports championships, especially basketball. Delaware calls itself The First State because its 30…

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Had you bought PSU rail stock RVNL just before the interim Budget on February 1, your investment would have been doubled by now. Shares of Jupiter Wagons have rallied 64%, Oriental Rail 53% while Titagarh Rail Systems is up 56% with the combined market capitalization of top 12 rail stocks growing by about Rs 1.6 lakh crore during the period.If you increase the holding period to 3 years, each one of them is a multibagger with Titagarh Rail Systems delivering an eye-popping return of 2,210%.Those who have missed these multibagger trains are now contemplating whether they can catch them before…

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When you think of the key promotion platforms for cars, TikTok likely doesn’t immediately spring to mind. But according to research more than 40% of TikTok users are planning to buy or lease a car in the next six months, which actually makes it a valuable consideration for automakers and marketers in connecting with relevant, engaged and viable consumers. With this in mind, TikTok has released a new Auto Dealers Playbook, which provides key insights and notes for auto dealers looking to maximize their promotional efforts in the app. You can download the 78-slide Auto Dealers’ Playbook here (with email…

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GRAFTON, Mass. — When two octogenarian buddies named Nick discovered that ChatGPT might be stealing and repurposing a lifetime of their work, they tapped a son-in-law to sue the companies behind the artificial intelligence chatbot. Veteran journalists Nicholas Gage, 84, and Nicholas Basbanes, 81, who live near each other in the same Massachusetts town, each devoted decades to reporting, writing and book authorship. Gage poured his tragic family story and search for the truth about his mother’s death into a bestselling memoir that led John Malkovich to play him in the 1985 film “Eleni.” Basbanes transitioned his skills as a daily newspaper…

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