When you think about apps and platforms that allow you to make money from home leveraging your skills, you might naturally be inclined to think about freelance marketplaces such as Fiverr and Upwork, survey and market research apps, or other gig platforms.
But did you realize that every moment you’re scrolling through your social media feed, you’re potentially wasting valuable time and internet space? Why merely scroll through and leave emojis, reactions, and meaningless comments, when you could actually make your mark on social media, deliver something of tangible value, and create a solid presence that enables you to build passive income?
Now that’s a smart way to think about social media websites.
How To Make Money From Home In 2025
Today, we’re going to look at three social media platforms you have in the palm of your hand, and how you can capitalize each one to make money online and build your personal, professional brand. This move turns you from a consumer to a producer, from being passive to being proactive.
1. YouTube
YouTube is everyone’s go-to search engine, second to Google. It’s where you watch hilarious videos, how-to’s and step-by-step tutorials, listen to music, and get inspired by motivational TED talks. With the various categories of educational and entertainment content that is available on YouTube, you have plenty of scope to get creative and develop your own unique content.
And thanks to technology and AI tools, you don’t even need to be seen on camera. You can create faceless videos using screencasts or video creation and editing apps, and upload videos that cater to high search demand, relevant to your skills, interests, and knowledge. With regular consistency and studying how SEO (search engine optimization) works on YouTube, you can build a strong following and engagement on your content, leading to monetization opportunities, such as joining YouTube’s partner program, or developing affiliate partnerships and sponsorships.
Your YouTube channel can also be an extension of the work you already do if you’re a freelancer, making it a great marketing tool.
2. LinkedIn
LinkedIn is the number one social media platform for professionals. With more than a billion users, it occupies a prominent space within social media. Considering the fact that the total number of social media users worldwide is approximately five billion, this positions LinkedIn as occupying a solid 20% of that figure.
It’s also very multifunctional, with LinkedIn Learning for continued professional growth, a dedicated job board for roles around the world, and the right infrastructure in place for sales professionals and freelancers.
To make money using LinkedIn, fully completing your profile is important. You should not even think about undertaking anything else before this critical step, as this brings more eyeballs to your services, and maximizes visibility when you comment or post on the platform.
Once each section of your profile is completed, you can then think about adding a “services” section to your profile. The services page is accessible by LinkedIn members when they visit your profile, and they may also see it when putting through a service request or searching services using LinkedIn’s browse feature.
But beyond the services page, perhaps the most essential component of making money on LinkedIn is through expanding your network strategically and building relationships. Networking with the right contacts is critical to your career and financial success.
3. Facebook
Facebook, another popular social media platform by Meta, has enormous potential for growth when it comes to making money. Here are some ideas for leveraging Facebook as a freelancer or for your side hustle:
- Make money by selling items on Facebook Marketplace.
- Boost posts relevant to your business to increase traffic to your services/products.
- Create a Facebook shop; this can be just like your Etsy shop if you’re an Etsy shop owner.
- Partner with brands as a creator or influencer on Facebook and its sister platform, Instagram.
Now it’s your turn to stop consuming and start producing. Give back and benefit your local and global community on social media websites, and make money with your skills.
Source: 3 Websites To Make Money From Home In 2025